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UPUtah Property Playbook

The full process

Thirteen steps, in order, from objectives to closing.

The Sell hub summarizes this as six phases. This is the detailed version — every step, in the order it actually happens.

Direct answer: not every transaction requires every step in exactly this form — this describes the general shape of a Utah selling process, not a rigid script.

  1. 01

    Seller objectives

    Understand what you actually need from the sale — timing, proceeds, certainty, and constraints.

  2. 02

    Property review

    Assess condition, updates, and mechanical systems relative to competing inventory.

  3. 03

    Comparable-sales analysis

    Review what genuinely similar properties have actually sold for recently.

  4. 04

    Active-competition analysis

    Evaluate what a buyer can choose instead, right now, in the same price range.

  5. 05

    Search-range and exposure review

    Consider how list price affects which buyer searches the property appears in at all.

  6. 06

    Preparation recommendations

    Separate necessary repairs, optional improvements, and spending that may not improve the outcome.

  7. 07

    Net-proceeds estimate

    Estimate what may remain after payoff, commission, and closing costs.

  8. 08

    Pricing-position options

    Compare pricing approaches and what each is likely to produce in showings and offers.

  9. 09

    Photography and launch plan

    Coordinate presentation and timing for the property's first days on market.

  10. 10

    Showing and feedback interpretation

    Read patterns in buyer feedback rather than reacting to any single showing.

  11. 11

    Offer and net comparison

    Compare full offer strength — price, financing, contingencies, and timing — not price alone.

  12. 12

    Inspection and appraisal management

    Navigate negotiated repairs, credits, and appraisal outcomes as they come up.

  13. 13

    Closing and next-move coordination

    Coordinate the sale with your next purchase, move, investment decision, or equity plan.

Author: Todd McClean, Realtor® | Real Estate Investment Strategist, Mountainland Realty, Inc.. Reviewed July 28, 2026. This page provides general real estate information and is not legal, tax, accounting, lending, securities, commodities, or financial-planning advice.

Ready when you are

See how this applies to your property.

Tell us the property, timing, and concern — we’ll walk through where you are in the process.

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